Pokémon Sword & Shield Press Event Brings New Footage

A press event for Pokémon Sword & Shield was held in Japan and footage from various gaming sites has been posted online. It gives us some new looks into the games before they release next month. Famitsu Choosing your starting Pokémon: Exploring the town: apparel shop and hair salon: Exploring the Wild Area: Dynamax Raid … Read more

A Talk About Rocks

Friend: “I’ve watched the anime. Charizard is the most powerful Pokémon!” Ralph: “Palossand, use Stealth Rock.” Friend: “Charizard, I choose you! (see the rocks chip away half of Charizard’s health) WHAAAAT!!?? What sorcery is this!!?? Charizard, use Fire Blast!!!” Ralph: “I switch to Jellicent. It’s not very effective.” Pokémon is a great game. However, there … Read more

Team Yell: Villains or Nuisances?

23 days until Pokémon Sword & Shield release! Team Yell is the featured “evil team” in Sword and Shield, as far as we currently know. Each Pokémon game has featured at least one evil team that is central to the main plot of the games. Generally, they are stealing Pokémon, breaking things, and trying to … Read more

So you Wanna be the Master of Pokémon?

Since Ash’s Alola League victory in the Pokémon Sun and Moon series, many have wondered whether Ash’s twenty-year journey has come to an end. Recently, major news publications such as CNN, BBC, and USA Today reported on Ash’s historic win, all referring to him as a Pokémon Master, the title that he’s aimed for since … Read more

Showdown Special: Sword VS Shield

25 days until Pokémon Sword & Shield release! This is the big one… Our Starter Showdown Redux series hasn’t concluded yet (we know, it’s been a while) but we’re happy to bring the next instalment in our Showdown series! As part of The Path to Sword & Shield (our site-wide countdown to Pokémon Sword & … Read more

Pokémon Center London: Day One

Anyone following Pokémon news on social media can be left in little doubt as to the biggest story of the day on Friday 18 October. To coincide with the release of Pokémon Sword and Shield versions for the Nintendo Switch, the Pokémon Company opened the doors of the one month-only Pokémon Center London at the … Read more